We use YouTube advertising to serve targeted video content to your potential customers, at the time when your products and services are most relevant to them.
Why YouTube Advertising?
In the same way that most forms of online and digital marketing are controllable from a budget perspective, YouTube is as well. You can choose to spend as much or as little as you want, setting budget control limits means there are no nasty surprises at the end and gives a sense of control and peace of mind. Reach customers who already know your business, but were not ready, for what ever reason, to call you, buy your product or sign up to your newsletter.
There a number of different options to consider and they evolve all the time, the most popular forms of YouTube video advertising at the moment are:
Types of YouTube Advertising strategies
True View adverts
True View adverts are adverts that appear at the start of a searched-for video.
Non-skippable ads
Exactly what they sound like... non-skippable video adverts. They generally appear at the start, but also sometimes mid-way through videos.
Bumper adverts
A more user-friendly version of non-skippable adverts that you can skip after 6 seconds; they are essentially less irritating for the viewer.
Overlay adverts
Overlay image or text ads that can appear on the lower 20% portion of a video.
If it isn’t already, video needs to be an integral part of your digital marketing strategy going forward.
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Contact Us
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01803 298096
info@chappsdigitalmarketing.co.uk